Once again, Ryan Lovelace has delivered. This is the Love Machine Cheet.

Crafted in response to a 2017 request, this board is all about fun, and came about after a request was made for a board to suit the beach breaks of Japan. Designed for softer faces and playful sections, it strikes a balance between approachability and excitement. With an emphasis on lift, this board thrives on the water, making pumping minimal and wave navigation smooth.

The Cheet boasts a subtly sweet outline, strategically positioning its wide point just slightly ahead of centre. Our focus on maximizing lift led to a bottom design that eliminates neutral spaces, featuring a minimal convex shape. The result? An incredible ability to ride atop the water effortlessly, tracing seamless, rounded lines across diverse wave types.

This compact 'midrange' board capitalizes on every inch underneath, while a broad flat deck ensures stability and predictability. Its low rails, slightly egg-shaped, offer a perfect blend of manoeuvrability and control. The bottom contour starts with a single entry, transitioning into a triple and then quadruple concave. Outer rail concaves gracefully fade just before the side fins, complemented by a touch of spiral vee under the back foot, transitioning to a flat area behind the centre fin.

Noteworthy is the side-fin placement, set slightly farther back and in from the rail compared to a standard 2+1 setup. This innovative placement allows for experimentation, enabling you to ride it as a twin fin, 2+1, or single fin. Although the 2+1 configuration is favoured, the board offers ample room to play around with fin box placement.

Discover the amazing ride you can get from the Love Machine Cheet, born from a desire for beach break enjoyment, finely tuned for lift and performance. Embrace the versatility and unleash your creativity on every wave.

Don't forget you can also order a custom version of this board. Check out our customizer service at Boardshop right now. All you need to do is pump in the details and pay a £100 deposit with the balance due when we send you the board, average build time is 6-8 weeks. Also quite a few of the chaps here surf this board, or have surfed it plus we talk to lots of surfers and take on their feedback so we are here to chat about this or any other board just give us a call on 0044 (0) 1243 674250.

Boardshop is stoked to be a key partner for Love Machine surfboards across Europe and beyond. The staff here have surfed pretty much every board in the range at some time or another and we speak to surfers from all over the world and get their feedback on how the boards perform in all sorts of conditions so we're well placed to talk about all aspects of Love Machine Surfboards. We're happy to consider trading in your old board against a new board, so If you have any questions about this we'd be delighted to answer them and advise on any potential board choices or enquiries you might have, just drop us an email to [email protected] or call us on 0044 (0) 1243 674250.