RVCA clothing at Boardshop. Californian-based brand RVCA (commonly pronounced RUCA) was founded by PM Tenore, with the intention of creating a lifestyle brand that is free from passing trends, going beyond the boundaries of traditional action sports clothing. Popular among regulars at the skate shop as well as the local boutique store, RVCA clothing is a lifestyle brand with wide appeal, providing original design-driven clothing and accessories. It's a new favourite for us here at Boardshop HQ. Come check it out.
Since the birth of the brand, it has been the founder's wish to create a platform for RVCA clothing, bringing music, fashion, art and modern lifestyle to the forefront with a splash of originality. One example of this desire is RVCA's Artist Network Program (ANP), bringing the talents of unrecognised artists into the limelight with a range of original clothing, designed to inspire a generation and push creative boundaries. RVCA clothing is about the now, about tomorrow, and life as the bigger picture, and it's here to inspire a generation by bringing culture and substance to us all, whilst maintaining integrity and within a close-knit community. Check it all out here at Boardshop. read more